You don't need mindshare to find PMF. I haven’t seen anyone mention this, but since Oct 2023, @PancakeSwap has closed every single month with positive earnings (stats via @tokenterminal). There’s no incentive for talking about it. No (engagement farming) leaderboard. No points programs. However, It’s currently the #2 protocol by revenue distributed to token holders (30d), only behind Hyperliquid. • Hyperliquid: $63m • Pancakeswap: $59m • Tron: $55m It’s also the #2 protocol by fees generated (30d), second only to Tether. • Tether: $592m • Pancakeswap: $274m • Circle: $191m 0% mindshare. 2nd biggest business in crypto. Let that sink in.
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